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Planning guide for vertical screens located in all of Finland's largest cities. These screens can be found on street furniture, bus and trams shelters, metro stations, shopping centers, grocery stores, escalators and even inside trams and metros.

Design your materials following below instructions. Alternatively, you may take advantage of JCDecaux's network of subcontractors, in which case you only need to deliver us your materials and idea, while our contractors take care of the rest.


1. General guidelines:

  • File size below 26MB
  • Resolution: 1080 x 1920 px
    For video material:
    • Length of the ad: 10 seconds
    • Filetype .MP4
      • Bitrate 16Mb –26Mb/sec.
      • H264 or AVC or MPEG-4/10
      • NB: Max framerate for video materials for screens inside metros and trams is 30 fps.
    static material:
    • Filetype .JPG or .MP4
    File naming:
    Make sure the following elements are present in your file names:
    • Advertiser
    • Advertised brand
    • Campaign week
    • Material resolution
    • Naming guidelines for targeted DEP and Twin materials can be found here

    2. Material delivery:

    • Finished materials must be deliveret at least 2 business days before the start of the campaign.
      • For example, if campaign starts on monday, the materials need to be delivered by previous week's thursday.
    • Please deliver all the materials at the same time. If the same material will be used in multiple locations, it needs to be delivered only once.

    Deliver your materials here: Mediaportal

    When deliverin your materials be sure to include the following information:
    • Advertiser
    • Campaign time

    3. Things to note:

    • When designing your materials, remember that the OOH screens do not play sound.
    • If you are planning a dynamic campaign that takes advantage of network connectivity, please check our planning guide to dynamic OOH campaigns.
    • Should you wish to target your materials more accurately or take advantage of the screens synchronization, please familiarize yourself with the planning guide to targeted OOH materials.
    • Screens' technical specifications can be found here.
    • If you have any questions, please don't hesitate to contact our customer service:

      Contact Mediaportal
    Mediaportaali MA-PE: 8:30-16.30