Oulu, the gem of Northern Finland, is a city whose center is full of life and events. Cafes, shops, and numerous cultural events ensure that the city pulses with activity all year round. Oulu is also known for its technology and university, attracting students and professionals from around the world.
As Finland's fifth-largest city, Oulu's significance for advertisers cannot be denied, and the youthful demographic structure makes it a vibrant and potential growth market where brands should be present to make an impact.