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You can tailor suitable advertisement coverage for your campaign with Shoppers. All of our Shopper-products are located near the hypermarkets. With the Shopper-packages you can get nationwide visibility, with the exception of the Shopper City-package, which is centered to the hypermarkets of the metropolitan area, Turku and Tampere.

With the Shopper, you will also reach the families with children and their purchasing power. 24 percent of all households are families with children, and they are responsible for 35 percent of all daily consumer product purchases (ACNielsen, Kuluttajapaneeli 2010).


 

Contact us for more information:

Customer Service Mon-Fri: 8:30-16.30 (EET)

 

Your brand will follow the target audience from their front door all the way to the time of purchase
 

Shopper

The basic package of the Shopper includes ad spots in the immediate presence of the hypermarkets. These spots are located in the car parks, doorways, entrances or and the shop’s walls. 
 

Shopper Plus

Influencing the buying decision starts at the front door of the home. By expanding your campaign visibility to the suburbs of the families with children, you ensure your visibility throughout the whole purchase path. Families with children purchase 35 percent of all the daily consumables, so you will influence the buying decisions all the way from home to the shop. The Shopper Plus reaches over 72 percent of the purchase decision-makers nationwide (Outdoor Impact, 2014).
 

Shopper City

Shopper City is the latest member of our Shopper-family. The Shopper City, as the name implies, covers the city areas, in other words the hypermarkets in Espoo, Helsinki, Tampere, Turku and Vantaa.
 
 
› Shopper
59 regions 319 surfaces
Campaign time7 daysMedia price25 020,00 €
VAC total contacts8 289 000Attaching and maintenance2 233,00 €
VAC coverage43,4 %Printing PricePrinting Calculator
VAC frequency4,8Total27 253,00 €
Example poster count319 pcsCPT 3,01 €
Espoo, Forssa, Heinola, Helsinki, Hyvinkää, Hämeenlinna, Iisalmi, Imatra, Joensuu, Jyväskylä, Jämsä, Järvenpää, Kaarina, Kajaani, Kankaanpää, Kauhajoki, Kemi, Keminmaa, Kerava, Kirkkonummi, Kokkola, Kotka, Kouvola, Kuopio, Kuusamo, Lahti, Lappeenranta, Lieksa, Lohja, Loimaa, Mäntsälä, Nokia, Nurmijärvi, Oulu, Pieksämäki, Pietarsaari, Pirkkala, Pori, Porvoo, Raahe, Raisio, Rauma, Riihimäki, Rovaniemi, Salo, Sastamala, Savonlinna, Seinäjoki, Tampere, Tornio, Turku, Vaasa, Valkeakoski, Vantaa, Varkaus, Vihti, Ylivieska, Ylöjärvi, Äänekoski
› Shopper City
5 regions 104 surfaces
Campaign time7 daysMedia price17 380,00 €
VAC total contacts5 704 000Attaching and maintenance728,00 €
Nationwide VAC coverage13,6 %Printing PricePrinting Calculator
VAC frequency10,7Total18 108,00 €
Example poster amount104 pcsCPT 3,05 €
Espoo, Helsinki, Tampere, Turku, Vantaa
 
› Shopper Plus
60 regions 701 surfaces
Campaign time7 daysMedia price44 350,00 €
VAC total contacts18 146 000Attaching and maintenance4 928,00 €
Nationwide VAC coverage54,2 %Printing PricePrinting Calculator
VAC frequency8,4Total49 278,00 €
Example poster amount701 pcsCPT 2,44 €
Espoo, Forssa, Heinola, Helsinki, Hyvinkää, Hämeenlinna, Iisalmi, Imatra, Joensuu, Jyväskylä, Jämsä, Järvenpää, Kaarina, Kajaani, Kankaanpää, Kauhajoki, Kemi, Keminmaa, Kerava, Kirkkonummi, Kokkola, Kotka, Kouvola, Kuopio, Kuusamo, Lahti, Lappeenranta, Lieksa, Lohja, Loimaa, Mikkeli, Mäntsälä, Nokia, Nurmijärvi, Oulu, Pieksämäki, Pietarsaari, Pirkkala, Pori, Porvoo, Raahe, Raisio, Rauma, Riihimäki, Rovaniemi, Salo, Sastamala, Savonlinna, Seinäjoki, Tampere, Tornio, Turku, Vaasa, Valkeakoski, Vantaa, Varkaus, Vihti, Ylivieska, Ylöjärvi, Äänekoski