Digiscreen
Digiscreen offers an easy, cost-efficient and highly targeted way to advertise in all Helsinki’s metro trains and trams. Precisely when your customers can best be reached, e.g. only in the morning, during the day or in the evening.
Digiscreen - In a Nutshell
- A contentual traveller media inside each metro and tram in the Helsinki area.
- Up to 750 digital screens (20”) in the middle of everyday life.
- The Digiscreen reaches up to 200.000 people daily, on 380.000 trips around the Helsinki metropolitan area.
- Situated in an unique media setting, in a surrounding where the passengers are merely ”waiting”.
- Enables a truly real-time communication, as the messages can be altered throughout the day.
Combining fun and function
– the versatile content offers both
The Contents of the Digiscreen
- Local News from Sanoma News
- Local weather reports from The Finnish Meteorological Institute
- Travel info from the Helsinki Region Transport
- Up-to-date information on events in Helsinki by Stadissa.fi
- Announcements from local merchands
- Tactic and brand advertising
Targeting your campaign is easy with Day Parts!
Each day is divided into three Day Parts (6am to noon, noon to 6pm and 6pm to midnight). Each Day Part is sold separately, which means campaigns can be timed precisely. At this phase, all screens have the same content, and the same program.
The capacity is sold in three Day Parts:
- Morning 6am to noon: on the way to work
- Afternoon noon to 6pm: on the way home
- Evening 6pm to midnight: leisure time
During one Day Part, one 10 second ad will run at least 50 times per screen among the program. One day part costs 680 € (net, excluding VAT and material production).
The production of a Digiscreen material
- Program Adobe Flash
- File format .swf (Flash Player 9)
- Resolution 900 x 1600 px
- Framerate 10-15 fps
- The length of the ad is 10 seconds
- The size of the file should be around 100 kb
- We recommend our clients to produce simple, poster-like adverts with moderate animations
- Deliver materials at myynti@digiscreen.fi two weekdays before The campaign
Contact our Digiscreen sales
Tel. +358 (0)207 758 360
myynti@digiscreen.fi
» Contact us
» Prices
| JCD Digiscreen 06-12 U | 0 days | 1 | 750 | |
|
|
||||
| JCD Digiscreen 12 - 18 U | 0 days | 1 | 750 | |
|
|
||||
| JCD Digiscreen 18 - 24 U | 0 days | 1 | 750 | |
|
|
||||
| JCD Digiscreen S -Package U | 1 days | 1 | 750 | |
|
|
||||
| JCD Digiscreen M-package 6-12 U | 7 days | 1 | 750 | |
|
|
||||
| JCD Digiscreen M-package 12-18 u | 7 days | 1 | 750 | |
|
|
||||
| JCD Digiscreen M 18-24 U | 7 days | 1 | 750 | |
|
|
||||
| JCD Digiscreen L -package U | 15 days | 1 | 750 | |
|
|
||||
